The title sequence to the film Zombieland, shows miniature clips from the film. The clips used show graphic sections to the scene, and mainly show humans running away from blood-thirsty looking zombies.
Zombieland is about "A shy student trying to reach his family in Ohio, and a gun-toting tough guy trying to find the Last Twinkie and a pair of sisters trying to get to an amusement park join forces to travel across a zombie-filled America." - IMDb.com
The main colour used for the typography is red. This connotes death and danger, which is true to the film, as the film shows blood and gore throughout. Also, the typography in the title sequence is fixated to certain parts of the scenery in the shot. For example, at the start, the words "Columbia Pictures presents" is fixed to look like it is attached to the building as it faces the same direction and slanted the same way as the building. Also, the typography moves as if it has been hit by something, which shows panic and as if someone has run into it due to rushing away from the zombies.
The music used for the title sequence is what could be classed as heavy metal. The use of this type of music genre, adds to the fast pace of the characters. It also contrasts with the way it has been edited, as everything is in slow motion, yet the music makes it appear that the film should be fast paced. The music also connotes danger, as it is usually associated with scenes that have car chases or on foot chasing. It is also usually used in crime drama television shows - which involve death and violence.
In each of the shots in the title sequence, there is some sort of blood. Also, there is normally a character running away from a zombie, with panic and fear on their faces. By the scenery you can tell that the film is set in a town/city location, due to the amount of shops and people. By the apparel, you can also tell that it is set in present times. Also, each location in the title sequence, has either violence or someone about to die. Just by the first scene, you can tell the film will involve death, as someone is falling to their definite death. The scene after confirms the fact that the film involves death and violence, due to the way the may is spitting up blood, and the cuts and bruises on his face.
By making the entire sequence feature in slow motion, emphasizes each scene, and draws more attention to the detail trying to be communicated. For example, instead of having each scene fast paced, which is what I expected, it allows the audience to view the scenes for longer periods of time, and allows them to look around the scene more and absorb more of what is going on in the film. The use of the slow motion, also contrasts with the film itself, as the characters are clearly in a rush to get away from the zombies, but the editing makes it appear as if they are not moving. It could also connote that the humans do not stand a chance against the zombies, due to the fact that the slow motion could represent them not escaping in time.
The camera angles are mostly close-ups or wide shots. The use of these two camera angles, allow the audience to see what is being shown in the sequence. The close-ups show more details and emotions on the characters face, and allow the viewer to understand the kind of situation they are in at that moment in time. Also, the use of wide shots also allow the audience to see more of what is happening in the shot, and in some cases, allows them to see things that the characters might not be able to see (if they are turned away).
Overall, the title sequence as a whole, communicates the fact that the human population is in trouble by a zombie attack. It also reveals that the film will involve lots of gore and bloody scenes, and involve death and comedic moments, as the bridge tries to kill the husband.
